H&M and "Sonia's Secret?"

So! Remember sometime ago when I told you guys about H&M collaborating with Knit wear designer Sonia Rykiel? Well in that same post I vaguely mentioned the fact that there will also be lingerie to go along with the line, rightfully so, we have to wear something underneath our clothes, no? Yes. Here's a sneak peek of the line. Now these ladies aren't exactly giving me Victoria's Secret fierceness on the runway, but the pieces are uber cute. Tell me what you think about it!

Strike a Frugal Pose

Here we go again...a collaboration that no one could've expected! Well, maybe it's not so far fetched anymore to see designers cheapen up these days. About a week or two ago, I excitedly posted about Zac Posen creating a sportswear line that will be sold in Saks Fifth Avenue come 2010 [Refer to “Posen has Spoken” for details]. Now it seems that Mr. Haute Couture is all about the affordable fly since he's now teamed up with Target! I read in UK Vogue’s site that Zac will be joining the retailers’ Go International Collection, which includes the likes of designers such as, Thakoon, and hot young Bay area native Erin Fetherston. Alexander McQueen and Anna Sui have already graced Target with their designs and although I failed to purchase either one, they looked pretty fab from what I saw. Obviously I'm really anxious to see what Zac will come up with. The collection will only be available to purchase in select stores and on line from April 25th to May 3oth 2010, since that's not, like tomorrow and you have a million things on your mind, I'll keep you posted along the way. Who loves you baby?

Shoe Fly! - Sometimes love comes around...

How fly are these? Artist Robert Indiana meets up with Converse to make a little loving. In the spring of 2010, Converse will be releasing their classic Chuck Taylor's revamped with a “lovely” message. Keeping everyone in mind and no one left out, the sneaker brand and Mr. Indiana have found a way to be pleasing to all those in favor of the laid back favorite. For your Chuck “low” lovers, “Love” is written all-over in black print and for those who prefer the "Hi's", the “Love” artwork is on the side-panel and on the mid-sole. Both sneakers also carry the signature of the artist, either on the in-sole or on the tongue. These are really fly. This sneaker is an all around winner for me, casual and chic. Look out for them in a favorite sneaker store near you come spring, I predict them to be a fast selling item too.

Sweet Tee of the week

First let me just say, I LOVE FASHION as you may have guessed, [lol] but really, at heart, I'm just a jeans and tee-shirt kinda girl. OK,OK, maybe that's a little bit of a lie, but like most people I do appreciate a great graphic tee shirt. And because over the years I've been fascinated by a bunch of the ones that I see and collected some pretty cools ones my self I've decided to add a segment to my blog called: sweet tee of the week. in this segment I'll feature a cool tee shirt that's caught my attention on the street, on the web, on a human being, even off my own shelves. For the official debut I'd like to dedicate this sweet tee to anyone with a dream and a plan of action. Pharell Williams teamed up with Jay-Z for the track entitled ambitious on the BP3 album and its basically a motivational song about what it takes to get to where you need to go despite the negative energy spew at you. If you haven't heard this song, both the artist choose to use a lot of profane ad libs to fully express their feelings to the youth being "brought down by society", as Pharell explained to MTV news. They wanted to express themselves in a pure form (for lack of a better term). That would explain all the "fuck ya's" But I feel them, its totally necessary in this case. The tee itself was also a collaboration from the two artists and is featured in the Billionaire Boys Club clothing line, its been out for about a month now and in New York City these these shirts can be found at the Billionaire's Boy's Club/ Ice Cream Flagship store in the Soho District or on Madison avenue in Barneys New York. For more

information and locations on where you can find it, visit: http://bbcicecream.com/.

H&M + Sonia Rykiel

H&M is at it again! The low-end high trend company has teamed up with the illustrious Sonia Rykiel aka "The Knit Queen" to form a collection due out December 5th. Other past designers have included Madonna, Matthew Williamson and Jimmy Choo [whose collection is in stores now as I type]. All of these designers brought some new and glamorously exciting to the brand without losing its youthful spirit. This collection will include Sonia's signature knit sweaters & dresses as well as accessories. And hold on to your garter ladies as it will also feature lingerie line as well which is a first in the history of the designer merges. The first portion of the collection will be out later this year as stated above and will bloom again, come spring of 2010.

For more articles that I've written on H&M and designer collaborations check me at www.ehugmag.com

Uniqlo & Jil Sander hook up

Drum roll please.....The New York City Soho Chic store Uniqlo has collaborated with fashion designer Jil Sander to launch the Uniqlo & J collection. The US launch date is set for October 1st, 2009. The collection consists of outerwear, denim, shirts, cut & sewn, knitwear,and other goods. Two words: Happy shopping!